Real Talk About How Reviews Effect Your Business
- 87% of consumers read online reviews for local businesses in 2020.
- 38% of customers never leave reviews on products and services.
- 94% of consumers report that positive reviews make them more likely to use a business.
- BrightLocal’s Review Survey found that the average consumer reads 10 reviews before feeling able to trust a business.
- BrightLocal’s research also found that, on average, consumers require a business to have 40 online reviews before they believe its average star rating.
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